Image tracking pixels
Every uncached pixel image request can create a page view using the metadata exposed by the image request.
Choose a pixel type
- Open the domain and choose Settings.
- Open Tracking pixel and choose Transparent 1px, [x online] badge, or Custom image.
- For a custom image, upload a PNG, JPEG, GIF, or WebP file up to 512 KB.
- Copy the generated HTML embed and publish it on the page you want to measure.
| Mode | Behavior |
|---|---|
| Transparent 1px | Loads an invisible one-pixel PNG and records the request. |
| [x online] badge | Shows the current one-minute online visitor count in the Gumanalytics terminal style. |
| Custom image | Serves your uploaded image while using each image load as the tracking request. |
Embed a transparent pixel
<img src="https://gumanalytics.com/api/pixel/DOMAIN_ID?mode=transparent" alt="" width="1" height="1" referrerpolicy="unsafe-url" style="position:absolute;width:1px;height:1px;opacity:0" />Pixel responses use no-store cache headers so browsers are asked to request the image again. Some email clients, proxies, and content-delivery systems can still cache or prefetch images, so pixel counts should be treated as directional.
Data available to an image request
- The embedding page URL when the browser sends it as the request referrer.
- UTM and ref campaign parameters present in the available page URL or pixel URL.
- A project-scoped network-and-user-agent visitor identifier.
- Browser user agent, inferred device and operating system, and supported edge country and city.