Web analytics dashboard and filters
Each website has its own analytics dashboard, where you can compare metrics over 7, 14, or 30 days and combine page, traffic-source, and region filters.
Website overview
Use the overview for daily traffic checks. Page views are charted by default. Select Visitors, Bounce rate, or another summary metric to move its trend into the main chart. Gumanalytics remembers the selected metric and 7D, 14D, or 30D range and applies that period to related reports such as Event volume.
- How much traffic did this website receive?
- Which pages are visitors opening?
- Where are visitors coming from?
- Which countries and technologies are represented?
Filter analytics by URL, traffic source, and region
Enter a page URL or select a page from Top pages or Recent pages to focus the overview on that path. Select a traffic-source or region label to add that segment. Filters can be combined, are reflected in the URL without a full page reload, and can be shared or revisited.
Open complete breakdowns
Use the action on Top pages, Traffic sources, Top Countries, and other overview panels to open the complete breakdown in a right-side panel. Long breakdowns are paginated and request only the current page of results.
Other reports
Open Sessions for identified visitor details, network latency, and journeys. Open Behavior for cohort retention and path exploration, Replays for masked recordings, Heatmaps for click and scroll analysis, and Events for conversion activity. Open Settings to choose an HTML, Next.js, Shopify, or WordPress installation, generate an embeddable graph, or create a tracking pixel.